Ten-word answers can kill you in political campaigns. They're the tip of the sword. Here's my question: What are the next ten words of your answer?

- President Josiah Bartlet, The West Wing
jed bartlet
perpetual fortitude jesse white



At Perpetual Fortitude, we strongly believe in the axiom that “content is king.” Whether in the form of walking literature, a blog post, a position paper, or a speech, how you deliver your message can have a massive impact.

Too often candidates either over-explain or under-explain their positions, either of which can confuse or otherwise alienate voters. Your ideas may be fantastic, but if you cannot reasonably convey them without putting people to sleep from boredom, then what’s the point?

That’s where we come in. Our team includes veteran journalists and seasoned political professionals who know how to create high-quality content that will engage and inform voters across multiple platforms. We can help you break down and explain complex issues in a way that will let the voters see that you have the understanding and the expertise to represent their interests.

The problem with a vast majority of political content is that it is just plain boring. With our assistance, your campaign will consistently produce content that people will actually want to read.

Our goal is to ensure that your voice comes through in your written content. By incorporating personal narratives, infographics, and just the right amount of humor, you can separate yourself from the opposition by coming across as not only a political candidate, but also as a real person.

Our services are available on a per-job basis or as part of a broader campaign role.

Call or text us now at 717-207-8870 or click the ‘contact us now’ button below. We will provide you with a free assessment of your needs, plus a straightforward plan of action that will make a difference without breaking your budget.


Contact Perpetual Fortitude now to discuss how we can help you run the winning campaign you deserve.

"If not us, who? If not now, when?"

- John F. Kennedy